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Featured Business Reviews: Lazar and Associates – 35 Years of Bridging the Language Gap
  by:  |  Jul 27, 2010
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Last updated on September 8th, 2017 at 06:49 pm

Lazar and Associates logoIt was the year 1975 when Elaine Lazar started her translation and interpretation services company, Lazar & Associates, dreaming of a world united by a common purpose and bound by a mutual understanding. It seemed like an impossible goal however, as the world was embroiled in the Cold War and divided by racial and ideological rifts. Nevertheless, Lazar & Associates stuck by their mission and 35 years later, it’s clear that they have been going on the right track. The world is now a smaller place thanks to globalization, and dialogues between various countries and cultures are common. Trade endeavors now extend beyond the local scale. Companies who limit themselves locally are becoming a rare species, as well they should be, if you ask Ms. Lazar. These are reasons why bridging the language gap is necessary, as are services like Lazar & Associates‘. Since the company’s inception, Lazar & Associates has been offering translation and interpretation services for over 150 languages including Chinese, French, Navajo, Catalan, Swahili, and more. The company promises on their website, “Give us a try! If we don’t offer the language or dialect you need, we’ll find someone who can.” Lazar knows that excellent translation is an exact science and an art. Whenever clients in the medical sciences field demand that the translators get all the jargon exactly right every time, Lazar always strives to meet that. Lazar also understands that it’s important to get a text’s “feel” right in order to evoke the proper response from the audience. For this purpose, Lazar hires translators who are also excellent writers. Lazar’s interpreters are known for being able to blend into the conversation and aid communication without being intrusive. Clients are assured of effortless communications whether they need consecutive or simultaneous interpreting via sign language, escort or telephone interpretation services. Aside from those, Lazar & Associates also provides desktop publishing, graphic design and layout services for translated documents. Braille translation by experienced transcribers certified by the National Library Service for the Blind and Physically Disabled is also offered at Lazar.

Elaine Lazar
The company’s founder, Elaine Lazar

All of Lazar & Associates’ offerings are based on the company’s “ability to communicate ideas and facts across the vast cultural divides that are a part of our multicultural melting pot,” as Lazar’s Director of Sales, Mel Menendez says. Wide-open imaginations, a sense of humor, and dedication to bridging the language gap have helped Lazar satisfy their customers, like the Blue Cross of California and several government agencies. To make sure that they can communicate their company’s services and identity with potential clients, Lazar & Associates has had UPrinting produce business cards, brochures, post cards and letterheads for two years now. Mr. Menendez has this to say about UPrinting : “We are frugal and we like quality. In our business, we have learned that these two can go hand in hand. UPrinting offers us great prices and equally great products and service. The staff has always been courteous and friendly. Shipments are always on time and in order.” Being a “frugal” company, Lazar & Associates also knows the importance of managing resources – mainly the planet’s resources. This is why Lazar recently launched an aggressive “Go Green” program to reduce their carbon footprint and contribute towards building a cleaner, healthier and more sustainable planet. To that end, Lazar & Associates is now going paperless with internal processes (memos, payroll, etc) by using e-mails, bank transfers, and the like. For necessary printed materials, on the other hand, the company turns to UPrinting’s green printing processes which involve using vegetable/soy-based inks and recycled paper options. Lazar & Associates also makes it a point to purchase environmentally-friendly office supplies, use natural light whenever possible, and give incentives to “green employees” who carpool or bike to work. The company is always looking for ways to expand their “Go Green” program, perhaps realizing that having a healthier world can help them reach their goal of a united global community.


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