A Visual Guide for Printing Custom Labels

by Mel on 04/21/2014

by Mel  |  April 21, 2014  |  Print Tips

Custom labels are one of the most multi-purpose materials out there because there’s simply a wide range of industries and applications you can use them for.  They can be very effective tools for promoting your business, especially for branding purposes. You could use them to label your own products such as soap, candles, or even as bottle labels and food labels to let your brand name stick. Labels can also be used for personal purposes, such as for envelope seals, name tags or wine labels.

There are many things to consider before printing custom labels. You have to identify which type works best for what application. Here’s what you need to know when choosing custom labels:

What are the types of labelsCut to size and Roll Labels

Cut-to-Size Labels – These are individually cut labels printed on crack-and- peel paper to make them easier to apply on surfaces. Roll Labels – These are printed on a long sheet and then rolled to a core. Roll labels have a variety of paper stocks and shapes to choose from.
Common Paper Stocks 70 lb Gloss and Matte Custom Labels70 lb. Gloss and Matte Labels The most common paper type used for cut-to-size labels. 70 lb. paper comes with either a gloss, high gloss, or a non-reflective matte finish. These are not weatherproof and mainly used for indoor use.
4 mil White Vinyl High Gloss Labels4 mil. White Vinyl High Gloss (UV) This paper has a shiny finish Unlike the 70 lb. custom label, the 4 mil. white vinyl high gloss is weatherproof and can be used outdoors. White Premium LabelWhite Premium Sticker Paper The most common and most popular paper type for roll labels. With its semi-gloss finish and oil water resistance, it’s perfect for general indoor label applications.
White and Clear BOPP LabelsWhite/Clear BOPP BOPP Labels are plastic/film-type custom labels that are resistant to water, oil and moisture. White BOPP labels have a gloss or matte finish, while Clear BOPP labels give labels a transparent look. White Vinyl LabelWhite vinyl label This is the thickest and the most durable label type. They’re UV resistant with a glossy finish, perfect for outdoor use.
Silver Metallic BOPP LabelsSilver Metallic BOPP This type of paper has a silver finish that makes any color look metallic. Silver BOPP is water, oil and moisture resistant. Textured Paper Custom LabelsTextured Paper This type of paper is uncoated, which makes it great to write on. This is the most popular choice for wine bottles, food packaging and prouct labels.
Common Label Applications

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