7 Brochure Ideas to Help Promote Your Business

Do you want your business’ brochure to stand out from the crowd? With these 7 simple concepts, you can be sure your brochure will stand out amongst all the rest by incorporating flashy design tips.

Use Color

UPrinting includes four-color printing with all of its Color Brochure Printing jobs.  When you take advantage of color printing, you create the opportunity for eye catching designs.

Be Educational

No one wants to read 3-6 pages of marketing copy on how fabulous a particular product is, even if it’s the greatest thing since sliced bread. Instead, give your readers a reason to actually read your brochure. Make it informative, like this solar power company’s brochure that explains how solar power actually works:

Say Goodbye to Standard Sizes

Your brochure ideas aren’t standard, so why are your sizes? With UPrinting, you can print your brochure ideas in a wide range of custom sizes. The end result? A unique brochure design:

Make it Interactive

One of the best brochure ideas is to make your brochure interactive – give your readers a task that leads them back to you, like this brochure with its easy-to-fill-out feedback form:

Stand Out With a Different Design

Everyone at the Exhibition is going to have the same-old, tri-fold brochures. How are yours going to stand out from the crowd? One way is through bright, creative design that forces your brochure to jump out from the stack.

Say Goodbye to Folds

There’s no rule that says your brochure *has* to be folded. In fact, flat brochures are both eye-catching and trendy, like this one:

Go Horizontal

And just like’s there is no rule that says you have to fold, there’s no rule that says you must align your brochure a certain way. While most Tri Fold Brochures will opt for a vertical alignment, you could stand out from the pack with a unique, horizontal layout like this one:

Whatever brochure ideas you use, UPrinting can help you bring it to life with full-color, custom sizes and five different folding options. Visit our Brochure Printing page for details.

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Cadence is the senior blogger for the UPrinting Design Blog, as well as manages the graphic design blog YouTheDesigner.com. If there's a specific design topic you want her to write more about, let her know on her Google Plus account!

6 Responses Add Comment

  1. Rajita-logo design May 11, 2009 at 4:47 am

    Very clever brochurre design ideas

  2. joao faissal June 18, 2009 at 10:59 am

    niiiice.. thanks for post my work

  3. Tim Warrington March 4, 2010 at 5:22 am

    I have a printing shop in Wolverhampton these designs are very clever, Love the bright colour printing.

  4. zitawu March 29, 2010 at 8:49 am

    very nice and smart brochure design. Thanx

  5. Lakhani June 9, 2010 at 8:31 pm

    loved and tried the interactive and tri fold idea and it was a great success. Everyone at my workplace was awed by what i had designed.
    thank you guys for such great tips.

    • Jennifer June 9, 2010 at 8:48 pm

      @Everyone: Thank you very much!
      @Joao: You’re very welcome!
      @Lakhani: That’s wonderful, congratulations! Glad we were able to help!

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