One of the keys to keeping your customers coming back to you is to make sure that your company name is always fresh in their minds. There are a number of great ways that you can use printed advertising to do just that. Here are a few suggestions:
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Monthly Archives: April 2008
Keep Your Name on Your Customer’s Mind with Print Advertising
April 29, 2008 – 6:02 pm
Not Coming to a TV Near You….
April 29, 2008 – 6:01 pm
An action filled promotional trailer for a television show called “Scarlet,” which seems to be about a lead character who is a combination of a big Hollywood star and a secret agent has been appearing on TV recently. The ads claim that the show was created by a television veteran who has worked on top […]
Will the Vanity Fair Pictures Kill the Hannah Montana Brand?
April 29, 2008 – 4:23 pm
There’s been a huge outcry over the last couple days over the provocative Miley Cyrus photos which are set to appear in Vanity Fair this month. According to both the New York Times and the Wall Street Journal, there are real concerns that the Annie Liebowitz shots have done severe damage to Ms. Cyrus and […]
The NFL Draft and the Art of Marketing by Association
April 24, 2008 – 5:24 pm
Like millions of people across the US this weekend, I will be glued to my TV for several hours this Saturday watching the NFL Draft. The draft’s appeal is simple. It’s the annual rite of renewal for the NFL as the fans of every team get to watch their teams reload and […]
What We Can Learn About Effective Poster Design From the Movies
April 24, 2008 – 12:08 pm
With U-Printing set to offer a 10% discount on all poster orders during the month of May, it seemed like a good time to take a look at some of the elements that go into the creation of an effective marketing poster. As we discussed before, the motion picture industry has been very […]
Live Nude Brands….
April 17, 2008 – 5:06 pm
The concept of a naked brand, is the subject of a recent post by Anna Farmery of The Engaging Brand. Ms. Farmery proposes a theory that when the marketing and advertising elements are removed from a branded entity, the company beneath the brand is the brand in its naked state. As Ms. Farmery notes,
Most […]